Being eco-conscious and creating compelling packaging can be done simultaneously and cost-effectively. Carefully consider a range of options for converting of paper packaging, says David Lunati, director of marketing for Monadnock Paper Mills.

In an article in Converting Magazine, Lunati suggests these five tips tips for cost-effective, sustainable print production:

1. Size paper to minimize waste. For print runs of 5,000 or more, consider ordering a custom-size sheet that meets exact design specifications versus a standard sheet that would require significant trimming. Doing so minimizes paper, chemical and energy waste, which can translate into dollar savings.


2. Use fewer folds for less waste. Complex folding specifications for a printed piece or package design may be appealing, but they require the use of more paper or paperboard, which can quickly increase costs. For example, adjusting the size of a pocket or a folded section might reduce complexity.


3. Gang multiple print jobs that use the same paper stock and ink to reduce paper usage and lower the number of make-readies and plates.


4. Use digital photography where appropriate to reduce or eliminate paper usage.
   


5. Use digital proofing and electronic file delivery to minimize paper waste and to speed the production process. When it comes to selecting ink, two eco-centric factors are involved: the effect on the printing process and the recyclability of the finished, printed piece. Areas of concern here include volatile organic compounds (VOCs), nonrenewable resources and the heavy metals used in pigments.
   

To read the full story from Converting Magazine, click here.