Our Top News Stories

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  • Is Consumer Confidence in Brand Sustainability Regressing?

    September 1, 2010 – A study conducted in July of this year by Gibbs and Soell found that only 16% of consumers surveyed believe that a majority of businesses are committed to sustainability – and only 48% believe that “some businesses” are committed. The numbers are not drastically different for exec’s – 29% and 54% respectively. READ MORE

  • Proposed Vehicle Labels to Include GHG Emissions and Fuel Economy Comparisons

    August 31, 2010 – The U.S. EPA and Department of Transportation today proposed two new fuel economy labels for passenger vehicles and light trucks, both of which change the way fuel efficiency information is communicated and includes detailed information about vehicles’ greenhouse gas emissions. READ MORE

  • Major U.S. Brands Boycotting Alberta Oilsands

    August 30, 2010 – In response to growing concerns over the environmental impact of creating fuel from the oilsands in Alberta, specifically the negative effects of the manufacturer’s tailing ponds, 4 major U.S. corporations have joined the movement to either avoid or boycott entirely fuels derived from the sands. READ MORE

  • Sony Ericsson has Mobile Phone Sustainability Dialed

    August 26, 2010 – In response to research showing that 44% of consumers would incorporate sustainability factors into their mobile phone purchasing decisions; telecommunications firm O2 has launched the first sustainability rating system for mobile phones in the United Kingdom. READ MORE

  • Benziger Tops Sustainable Wine Rankings

    August 25, 2010 – Greenopia has released their comprehensive sustainability ratings on 25 major wine labels, with Benziger Family Winery of Sonoma, CA taking the top spot in the ratings, followed by French Rabbit and Alma Rosa taking second and third place respectively. READ MORE

  • The Gap Separating Vision from Execution in Sustainability Programs

    August 24, 2010 – While executives in charge of sustainability efforts at their companies see a clear alignment between sustainability and their overall business strategy, there is still a wide gap between these champions’ vision and the way sustainability is executed within their organization. READ MORE

  • Twitter Users 3x More Likely to Impact Brands Online

    August 23, 2010 – A study conducted by ExactTarget and released earlier this month finds that consumers who are active on Twitter are three times more likely to impact a brands reputation online through syndicated Tweets, blog posts, articles and product reviews than the average consumer. READ MORE

  • Biodiversity Emerging as a Top Issue for Executives

    August 19, 2010 – A new study by Mckinsey released this week finds that 59% of executives see biodiversity as an opportunity for their company to enhancing corporate reputation with sustainably focused stakeholder groups through preservation initiatives and the use of natural resources in product development. READ MORE

  • Timberland Expanding Green Index Label Initiative

    August 13, 2010 – Timberland will be expanding its Green Index label initiative, which communicates product sustainability information in the same format that a nutrition label does, from including only 14% of the company’s footwear products to encompassing 100% of products by the end of 2012. READ MORE

  • Sustainability is Key for Cleaning Products

    August 12, 2010 - A study released this week by Ipsos Public Affairs for Procter & Gamble Professional reveals that when it comes to cleaning products, nine out of ten business decision makers consider the issues of sustainability and environmental responsibility very important to their business. READ MORE