Anheuser-Busch Green Promos Cast Real-Life Employees

Nov. 15, 2007 - Anheuser-Busch has unveiled a suite of green-themed promotional videos starring the company's own employees.

The company has redesigned its "Our Pledge" microsite to host the new promos, which show employees from Anheuser-Busch breweries talking up the company's accomplishments in the areas of water conservation, renewable energy and wildlife and habitat preservation.

One video features a recycling dock operator at Anheuser Busch's Fort Collins brewery highlighting the company's recycling record while standing in front of a mound of aluminum cans.

The company also ran a full-page ad on its environmental initiatives in today's edition of USA Today. The marketing push is timed to coincide with America Recycles Day.

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