UK Supermarket Co-Op Launches Plan Bee


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August 26, 2009 - The Cooperative Group, a retail services organization in the UK, has started a program called Plan Bee that is aimed at curbing the declining bee population in the country, a phenomenon across continents known as Colony Collapse Disorder. Co-operative Farms is the UK's largest farmer with more than 25,000 hectares of land under management, and has significant influence on the food production methods of all farmers that they work with.

Plan Bee is put together as a 10 point plan which includes:

  1. Temporarily prohibition on the use of neonicotinoid-based pesticides on own-brand fresh produce.
  2. £150,000 for research on honeybees, farming, pesticides and gene-diversity.
  3. 3-year trial of a new wildflower seed mix that will be planted alongside crops on their farms across the UK.
  4. Calling on beekeepers to establish hives on all Co-operative Farms in the UK.
  5. Engage three-million members in a campaign to protect and nurture the bee population in the UK, with advice and tips featuring on their website.
  6. Members were invited to attend 40 nationwide previews of The Vanishing of the Bees in February 2009 (distribution begins in October), in addition to two documentary productions.
  7. Partnership with RSPB’s 'Homes for Wildlife' team and empower members to garden in ways that are honeybee-friendly.
  8. Over 300,000 packets of wildflower seed mix have been made available to Co-operative members and the public free of charge.
  9. Bee boxes are being sourced and made available to The Co-operative members at discounted prices. To date 700 bee boxes have been purchased.
  10. Support of amateur beekeeping programs through projects and training.

In addition to actions individuals can do to help, they've also produced a short documentary about the program:

While not explicitly positioned so, Plan Bee is a creative spin on British retailer Marks & Spencer's Plan A, a five-year plan started in 1997 to dramatically improve that retailer's environmental sustainability. Plan A's tagline is "Because there is no Plan B."

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