Nearly 700 leading sustainable brand innovators attended Sustainable Brands'09 -- a 20% increase over 2008, despite a down market. Sample Attendees included: CEO, 1% For the Planet Research Fellow, Accenture Program Manager, Better Place Adidas AG VP of Marketing, Appleton Coated VP Sustainability, AT&T Founder, B Corp Founder, Big Green Purse Manager, Creative Services, Bill & Melinda Gates Foundation VP Marketing, Brand Clinic SVP, Consumer Marketing, Bumble Bee Foods Director of Sustainability, Cabot Creamery Chief Deputy Director, California Environmental Protection Agency, Department of Toxic Substances Control, Sustainable Materials & Research, CA Dept. of Recycling Executive Director, Center for Responsible Business, University of California, Berkeley Executive Director and Chief Sustainability Officer, Center for Sustainable Innovation Chair, Cisco WebEx Sustainability Initiative VP Advisory Services, Clear Standards/SAP Director of Marketing - Eco Office, The Clorox Company Sr. Business Manager - Environmental Sustainability, The Clorox Company Group Director, Sustainability Communications, The Coca-Cola Company Director of Sustainability, Darden Restaurants Integrated Communications Director, DDB Los Angeles Representative, DECRA Roofing Systems, Inc. Director of Sustainability, Dell Senior Vice President, DKC Public Relations Sr. Product Manager, and others, Dorel Juvenile Group Sr. Representative, Dupont Director, Communications, Earthbound Farm Head of Environmental Initiatives, Global Citizenship, eBay CEO, Eco-Store Representative, Enterprise Rent-a-Car Asst. Director, Sustainability, Ernst & Young Directors, Environmental Institute for Golf Partner, Esty Partners Senior Sustainability Adviser, Ethical Markets Media Principal, FairRidge Group Senior Vice President, General Manager, Fleishman-Hillard Associate Brand Manager, Frito-Lay Director Marketing, SunChips, FritoLay Director of Sustainable Packaging, Frito-Lay Additional Representatives, Frito-Lay Sr. Manager, Strategic Marketing, Georgia-Pacific Director, External Relations,GreenBlue (Sustainable Packaging Coalition, CleanGredients) Sustainability Manager, Gold n' Plump Poultry Founder, GreenOps Recycling Director of Strategic Communications, Harrah's Director of Environmental Sustainability, Hewlette-Packard Manager, Sustainability, HSBC Consumer Strategist, Iconoculture Global Lead, Design for Sustainability, IDEO CMO, ignition Global CEO, VP Sustainability Practice Lead and others, Interbrand Development Manager, Corporate Social & Environmental Manager, Intertek Sustainability Scientist, Johns Mansfield Product Manager - Sustainable Brand Marketing, Johnson & Johnson Sr. Director, Johnson & Johnson Sr. Business Analyst, Johnson & Johnson Director, National Advertising/PR, Kaiser Permanente Director, Environmental Purchasing & Procurement, Kaiser Permanente VP, Sustainability, Kendall Jackson Winery Sustainability Program Lead, Kendall Jackson Winery Lead Designer, Kohler Co. Sr. Director, Sustainability, Kraft Foods Director, Kraft Foods VP, Corporate Identity, Larson-Juhl Head of Global Product Stewardship, Life Technologies Director, Brand Strategies, Life Technologies Head of Global EH&S and Global Citizenship, Life Technologies Import/Export Manager, Lighthouse Trade, Inc. CEO, Living Homes Co-founder, Loomstate for Target Founder, Lulan Artisans President, LUNAR Representatives, Manager's Investment Group Head of Sustainable Business, Marks and Spencer PhD, Materials Scientist, Materials ConneXion Global Sustainability Specialist, Mattel, Inc. Director of Sustainable Packaging, MWV Director of Sustainable Strategies, Mohawk Industries Sr. Environmental Sustainability Manager, Microsoft Sr. Marketing Manager, Monterey Bay Aquarium Global VP, Sustainability, Molson Coors Brewing Co. Partner, Morrison and Foerester Director, MS&L Eco Director, Mundo Feliz Associate Center Director, NASA President & CEO, Natural Logic Inc. CEO, Natural Path Media Head, Environmental Marketing, Neenah Paper Manager/Marketing Communications, Nestle Prepared Foods Company Director of Environmental Sustainability, Nestle Purina Representatives, Nestle Purina Pet Care Lead Designer, New Balance Athletic Shoes CEO, New Leaf Paper Sr. BDM, Creative and Sustainability, New Zealand Trade & Enterprise CMO, Numi Tea Director of Environmental Strategy, Office Depot Director of Communications, Paso Pacifico and Andean Carbon Corporation VP Communications & Social Responsibility, Payless Shoes, Collective Brands VP, Marketing Payless Shoes, Collective Brands Director, Distribution, Payless Shoes Director, Penn, Schoen, & Berland Director of Sustainability, PepsiCo Americas Beverages Marketing Manager, Project FROG Representative, Patagonia Director, Pfizer Global Communications, PGI Marketing Director, Playboy Representative, Various representatives, Procter & Gamble Representative, Publicis Consultants PR Architect, Quorum Architects, Inc. Co-Founder, RecycleBank VP Strategic Development, Renewable Choice Energy President, Renewal2 Investment Fund Founder, CEO Rickshaw Bags Senior Adviser, RTI Director of Sustainability, Sabre Holdings Venture Business Manager, San Diego Zoo SAP Manager, Public Affairs, SC. Johnson, A Family Company Director, Product Lifecycle Stewardship, SC Johnson Chairman & CEO, Smart Papers Director Southern CA Edison VP Global Citizenship, Starwood Hotels & Resorts Worldwide, Inc. Corporate Director of Sustainability, Shaw Industries, Inc. Director of Sustainabiltiy, Starbucks Associate Professor, Stanford Design School Visual Merchandising Manager, Specialized Bikes Sustainability Manager, Staples Director of Sustainability, Starbucks CEO, SustainAbility Director, Sustainability, Steelcase Design Partnership Award Winning Designer, Steelcase Design Partnership Marketing Director, Sun Products CEO, Terracycle Senior Manager, Sustainability, Tennant Company Senior Manager, Marketing, Tennant Company Design Strategist, Sustainable Products/Services, The goodMix Representative, The Mohawk Group Principal / Chief Architect, The Northstar Manifesto Title Nine Sports Analyst, UBS Director, Commercial Development, Underwriters Laboratories CEO, Under the Canopy Associate Brand Manager, Unilever Representative, University of Sydney Public Affairs Manager, Valley Forge Fabrics VP Marketing, Varian CEO, Virgance Senior Director - Upstream, Waste Management Head of Cleantech Practice, Weber Shandwick Representative, Western Textiles Director, Sustainable Development, Williams-Sonoma, Inc. Vice President, Brand Experience, Willoughby Design Author, Wired to Care Director of Yahoo! for Good, Yahoo! Inc. VP Product Development & Marketing, Zep Creative Director, Ziba Design