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McDonald's Switch to Fair Trade Coffee Boosts Sales 15%
One year after switching to Rainforest Alliance-certified coffee at its 1,200 U.K. locations, McDonald's reports an 15% increase in the number of cups of coffee sold each day.
Growing consumer demand for ethically sourced coffee has fueled year-by-year jumps in sales, with further growth predicted thanks to deals with restaurant chains such as McDonald's. Read more...
Also This Week...
International Paper Helps Marketers Green Product Packaging
Shorewood Packaging, a subsidiary of International Paper, has launched a program to help marketers develop more sustainable packaging for their products and displays. Read more...
P&G, Unilever, Others Form Coalition to Press Suppliers for Emissions Data
Global manufacturers including Procter & Gamble, Unilever, Tesco, and Nestlé have banded together to press suppliers to release their carbon emissions data. (via Environmental Leader) Read more...
Green Earth Unveils New Line of Eco Auto Products
Green Earth Technologies has added motor oil and windshield wiper fluid to its line of organic, biodegradable products. Read more...
More Sustainable Sourcing News...
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