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How to Get Approval for Greener Manufacturing Projects
One way to strengthen the business case for emissions reduction projects? Consider the likely future cost of carbon in your cost/benefit calculations, suggests John Davies of AMR Research. Read more...
Also This Week...
Headhunting Firm Launches Energy-Czar Placement Service
Executive search firm A.E. Feldman is helping large corporations hire "energy czars" to mastermind their energy efficiency initiatives for IT operations. Read more...
Toshiba Eyes New Fuel Cell-Powered Products, Sharp Leapfrogs
Toshiba says it plans to begin mass-producing direct methanol fuel cells with an eye toward bringing fuel cell-powered products to market by March 2009 - but Sharp may have the leg up, thanks to a new technological breakthrough.
Analysts Predict $1 Trillion U.S. Market for Carbon Trading
The U.S. will be home to a $1 trillion carbon trading market by 2020 if policymakers follow through on current plans for a domestic cap-and-trade program, according to analysis firm New Carbon Finance. Read more...
Brands Jockey to Attract Greener Generation of Marketing Grads
Fierce competition for top management talent is spilling over into the branding arena as MBAs lose interest in pushing products that lack a social conscience, Brandweek reports. Read more...
Green-Building Retrofits Make for Happier Workers, Report Finds
A new U.S. government study finds that incorporating sustainable design features into existing office buildings boosts employee satisfaction 29%, Federal Times reports. Read more...
Starbucks Wants 50% of Store Energy to Come from Renewable Sources
Starbucks says it aims to power all of its stores with 50% renewable energy and incorporate green building standards into all new-store construction by 2010. Read more...
Mall Operator Saves $11 Million a Year Through Energy Efficiency
Simon Property Group, which runs 300 malls and shopping centers throughout the U.S., says it has slashed emissions and cut costs significantly thanks to energy-efficiency upgrades across its real estate portfolio, Austin Business Journal reports. Read more...
Wal-Mart Canada Bans PVC from Lightbulb Packaging
Wal-Mart Canada has announced plans to phase out all PVC plastic packaging from the compact fluorescent lightbulbs it sells, switching to recycled-content cardboard instead. Read more...
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Cutting-Edge Research to Debut at SB'08!
Attendees at Sustainable Brands '08 will be the first to access sustainability Key Performance Indicators (KPIs) for over 350 companies across 31 different industries, based on new research conducted by Earthsense. Attendees will also hear the latest data from around the globe, sliced and diced by market sector, customer segment, and region, gathered from several different researchers, and designed to help executives identify key trends and make informed sustainable business decisions.
NOTE: This event will sell out - register today!
Solution Providers
KEEN's Bobbie Parisi on Challenging the Green Consumer
Bobbie Parisi is the mastermind behind the KEEN Footwear’s Hybrid.STAND campaign, which netted a mention on Advertising Age's list of top 50 marketing ideas for 2007. In this SLM interview, she offers a behind-the-scenes look at the sustainable-lifestyles contest that helped boost KEEN’s web traffic by more than 50%. Read more...
Hear Bobbie speak live at Sustainable Brands '08!
NRDC Greening Advisor
The National Resources Defense Council has packed this online guide with tips and advice to help companies green their operations and cut costs, including articles on how to produce less waste, consume less paper and energy, and use resources more efficiently. (NRDC) Visit now...
Find Peers and Partners...
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Sustainable Life Media is home for business professionals looking to build new value and competitive advantage by innovating more sustainable processes, practices and products. We bring you top stories related to the what, who and how of environmental and social innovation, and help you connect with thought leaders, peers, partners and solutions providers that can help you quickly reach your goals.
This work is licensed under a CreativeCommons License. Copyright Sustainable Life Media Inc. 2008
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