Lauralee Alben talks with Marc Rettig of Fit Associates about “Sea Change Moments” – moments that spark a positive, profound, enduring transformation in people, brands, and the world. She also discusses the Sea Change Design Process, which aligns the creative output of an organization with its inner values and intentions. In this age of transformation, Lauralee’s ideas and examples are compelling. She offers a creative, generative method that embraces a whole-system, whole-business point of view while recognizing the necessity of drawing from our deep authentic selves. Enjoy the unusual blend of acumen, experience, heart and spirit in her words.

Dont miss Lauralee speak on Sea Change Moments at Sustainable Brands '09!